Trust Can’t Be Bought. But It Can Be Transferred — Instantly — Through a Referral.
By Tony Seymour | Chiropractic Website & SEO Specialist “Trust can’t be bought. But it can be transferred — instantly — through a referral.”— Tony Seymour, New Patient Hierarchy Imagine two patients arriving at your practice on the same Monday morning. The first found you through a Google Ad. They clicked, read your website, thought you looked professional, and booked. They’re arriving with cautious optimism. They’re evaluating. They’re comparing you to what they expected. T
11 hours ago4 min read
The Most Successful Practices Don’t Hope for Referrals. They Engineer Them.
Most chiropractic practices have referrals. They happen occasionally, unpredictably, when a happy patient happens to mention their chiropractor at the right moment. That’s hoping. The most successful practices do something entirely different: they engineer referrals. Here’s what that looks like.
2 days ago4 min read
